How to Develop 

Concepts Faster

by Victor Fey


Training Objectives and Structure

  • To introduce participants to the most powerful approach for the development of breakthrough technologies and products, including the necessary steps and decision-making processes required for its effective integration and execution. 

What is This Training About?

  • "Innovation" is perhaps the most touted buzzword in today’s thinking on corporate strategy.  Indeed, the inability to innovate can stifle growth, make a company late to market with a product or service, or even reduce a corporate giant to an also-ran. Interestingly, the one element that gets lost in all the media buzz is how to actually innovate. Today, companies are habitually forced to compress the stages of technology, product, and process development. For them, innovation cannot be an extraordinary event. It must become a regular occurrence. Anything less and competitive leverage is permanently lost.


  • TRIZ is a system of analytical methods for the development of breakthrough technologies and products. It is a key practice behind the growth of market and technology leaders such as Samsung, Hyundai, General Electric, Intel, Siemens, POSCO, and many others.

  • This training will acquaint you with the fundamentals of TRIZ-based technology and product development.  It will demonstrate how to capitalize on this powerful methodology, and how its implementation will improve the rate of new-technology and new-product introduction. 


Issues Addressed: 

  • How to rapidly solve complex problems.

  • How to eliminate trade-offs from your product solutions and fully satisfy all conflicting requirements

  • How to objectively determine the most promising direction of your product growth

  • How to effectively implement TRIZ



3 hours 

Training Language:




No  any prerequisite

Who should attend:

This training appropriate for Researchers, Engineers,

R&D managers, Product Development Managers,

Production Experts and Top,  and Mid-Level Managers.











Victor Fey.jpg


​ TRIZ Master, Board Member of Innovation Management and TRIZ Institute (IMTI)

  • International innovation consultant, Principal of The TRIZ Group, LLC

  • TRIZ Master, a close associate of Genrikh Altshuller, the founder of TRIZ.

  • Over two decades of consulting experience serving the Global 1000 (training, consulting, and facilitating cross-functional teams in delivering critical breakthrough product and technology solutions).  Only at Hyundai-Kia Motors, his consulting effort resulted in obtaining over 100 patents with an estimated ROI of $103 million

  • From 1997 through 2014, Adjunct Professor at Wayne State University, where he taught a graduate-level course in TRIZ

  • Numerous invited workshops at MIT, Stevens Institute of Technology, Chalmers University, Technion, and others

  • Member of Board of Directors of Innovation Management and TRIZ Institute (IMTI)

  • Books: Innovation on Demand: New Product Development Using TRIZ (Cambridge University Press), Effective Innovation: The Development of Winning Technologies (ASME Press), and Introduction to TRIZ (Nikkan Kogyo Shimbun, Japan)


Certification by


Fee Includes:

  • 3-hour training 

  • Certificate